Representatives from the tourism sector in Sri Lanka have completed a study tour as a part of the ‘Sustainable Tourism Development’ Short Course Award program.
The group, consisting of 25 tourism practitioners, government officers and university academics, participated in a range of workshops, seminars and site visits. They visited a vast array of tourist locations including the Noosa Biosphere Reserve, Cairns foreshore, Port Douglas, the Temple of Hou Wang and the Daintree Rainforest, gaining knowledge to influence their professional fields and communities.
The ‘Sustainable Tourism Development’ Short Course Award program for South and West Asia has had a positive impact on participants. The Australia Awards Short Course is designed to develop more effective training for tourism professionals in developing countries. Facilitated by Griffith Institute of Tourism and the University of the Sunshine Coast with assistance from Griffith’s International Business Development Unit and funded by the Australian Department of Foreign Affairs and Trade (DFAT), the study tour is a valuable component for gaining insights into ‘best practice’ tourism.
Participants aim to develop better practices and understandings of areas such as destination governance, international-ready business, RTO performance, business planning and innovation, which can be implemented in Sri Lanka in the future.
With the long-term goal of aligning the program with the Sri Lanka Tourism Strategic Plan 2017-2020, the representatives hope to work towards achieving the United Nations’ Sustainable Development Goals by 2025.
The group returned to Sri Lanka on March 31, where they will translate their newfound knowledge to contribute to Sri Lanka’s development, focusing on the economic benefits of tourism and creating gainful employment through community engagement.
This is the third Awards Program GIFT has collaborated on. The previous two have been with tourist representatives from Indonesia.
Outcomes from the Indonesian program include:
Project | Project Achievement |
Training local people in a pottery village about the importance of collaboration.
This village makes traditional pottery and has significant potential as a tourist attraction. However, it needs further development to attract tourists. |
Collaborated with the local government (Tourism and Culture) to develop the human resources by providing training and workshop in the tourism industry. Also, helped local community in promoting their products. |
Encourage hotel sector to adopt a Green Hotel Standard. Developing new local tourism product. |
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Design a suitable one-hour radio program of tourism; broadcasting on Radio Republic Indonesia in Ende Regency, East Nusa Tenggara Province |
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Digital marketing
Akademi Pariwisata |
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A Self-Guided Book to Assess Tourism Governance |
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Network development, corporation & promotion of Rote Ndao Tourism |
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Creative Industry Exhibition and Marketing Workshop 9-12 November 2016 | Taught people in the community to create handicrafts from local raw materials |
Writing a blog guide book for destinations on Lombok | I produced 19 articles, some of which went viral. My blog reached 200,000 in January 2017. I have also been asked to do reviews and contacted to cover activities from national and multinational companies. Various writing projects have included:
Volunteering activities (Community Development) have included:
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